The Influencers app was created with advanced search at the heart of its design and conception. The advanced text search is powered by Elasticsearch. This not only allows for the necessary weighting and exclusion, but also uses a standard pattern for search operators. The Mattr Influencers App is currently in use by tech innovators like RGA and eBay. It integrates with API's from Twitter, Instagram, YouTube, Facebook, and Tumblr and allows users to search in real time across 1 million Influencers with more than 900 million interactions.